Quote
"Reading one book is like eating one potato chip."
"Two experiments demonstrated that subvocalization is of value in reading for certain types of meaning. Blocking subvocalization by requiring subjects to count or say “cola-colacola …” aloud impaired their reading comprehension but generally not their listening comprehension. The effect of blocking subvocalization was found to be specific to tests that required integration of concepts within or across sentences, as contrasted with tests that required only memory of individual word concepts. Two hypotheses were offered: first, that subvocalization results in a more durable memory representation needed for integration of concepts; and second, that subvocalization enables a prosodic restructuring that makes information needed for sentence comprehension accessible."

Reading is the process of taking in the sense or meaning of symbols, often specifically those of a written language, by means of sight or touch.
"Reading one book is like eating one potato chip."
"Our high respect for a well-read man is praise enough of literature."
"What is the use of spending ones time in continuous reading, turning the pages of the lives and sayings of holy men, unless we can extract nourishment from them by chewing and digesting this food so that its strength can pass into our inmost heart?"
"His classical reading is great: he can quote Horace, Juvenal, Ovid and Martial by rote. He has read Metaphysics * * * Spinoza and Kant And Theology too: I have heard him descant Upon Basil and Jerome. Antiquities, art, He is fond of. He knows the old masters by heart, And his taste is refined."
"“What is it exactly that you do with a book?” “You read it.” “Oh,” she said. And then, “What does read mean?” I nodded. Then I began turning the pages of the book I was holding and said, “Some of these markings here represent sounds. And the sounds make words. You look at the marks and sounds come into your mind and, after you practice long enough, they begin to sound like hearing a person talking. Talking—but silently.”"
"Libros lege. Quae legeris memento. Liberos erudi."