Daniel Burnham

Let your watchword be order and your beacon beauty.

Make big plans; aim high in hope and work, remembering that a noble, logical diagram once recorded will never die, but long after we are gone will be a living thing, asserting itself with ever-growing insistency.

Make no little plans; they have no magic to stir men's blood

Where a town lies near water, keep all the shore for the people.

Broadly speaking, the city of the future will not bring to its center any goods not intended for use or consumption therein.

We do things that would make our forbears think us magicians.

Pessimists abound and have always abounded. To them most of the big and splended things are chimerical.

It takes far greater ability to subvert liberty now than ever before since man’s history began, and so I promise permanence to democratic institutions.

The space of time in which a great work can now be accomplished is not marvelous. Brain, muscle, materials, and the means of rapid transport are instantly at command. If one has capital and a well-considered plan, the thing does itself.