Carla Hassan

"As an Arab, I know how food can be so central to a family’s life. I truly felt scared. What would happen when people found out I was Arab"

"My heart was racing. I was sharing my secret. Sure, it was the tiniest bit of sharing, just three little words, ‘as an immigrant,’ but it felt like I was revealing so much"

"I recognized the power of when somebody comes into your orbit, how you react to them and what they see sets the tone for the rest of their experience"

"I have a lot of imposter syndrome, much like many other people do. I’m an immigrant. I’m a woman. I did not grow up in financial services. Coming into this role, I did have a lot of questions of, ‘Can I do this"

"What gets me excited about this space is the convergence of all these different trends together, so when you think about data, new channels, and artificial intelligence, the ability to then personalize for our customers and give them relevant, meaningful interactions"

"We exist because our clients still want to do business with us"