Quote
"This book is the story of a young man who came to America to make a living, and simply happened to do so in a profession which he helped to create."

Raymond Loewy
Raymond Loewy
Raymond Loewy was a French-born American industrial designer who achieved fame for the magnitude of his design efforts across a variety of industries. He was recognized for this by Time magazine and featured on its cover on October 31, 1949.
"This book is the story of a young man who came to America to make a living, and simply happened to do so in a profession which he helped to create."
"Is it responsible to camouflage one of Americas most remarkable machines as a piece of gaudy merchandise? Form, which should be the clean- cut expression of mechanical excellence has become sensuous and organic."
"I believe one should design for the advantage of the largest mass of people, first and always. That takes care of ideologies and sociologies."
"Design is too important to be left to designers."
"I never expected that one could fall so completely in love with a nation and a people. I already knew that very soon I would thrill at everything American, love everything American, perhaps blindly, but fervently and forever. I still remember how thrilled I was at the sight of the flag. After all these years, every time I see the Stars and Stripes in the breeze, I get the same emotional feeling. Aesthetically speaking, it is perfect. One of the outstanding "designs" of all times. It may be that a nation gets the flag it deserves."
"What Charles and Ray Eames are to furniture design, Raymond Loewy is to industrial design -- the modern master"