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"Forget the cliché that if it’s free, “You are the product.” You are not the product; you are the abandoned carcass. The “product” derives from the surplus that is ripped from your life."
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Shoshana ZuboffShoshana Zuboff
Shoshana Zuboff
Shoshana Zuboff is an American author, professor, social psychologist, philosopher, and scholar. She is a professor emerita at Harvard Business School.
"Forget the cliché that if it’s free, “You are the product.” You are not the product; you are the abandoned carcass. The “product” derives from the surplus that is ripped from your life."
"It is important to understand that surveillance capitalists are impelled to pursue lawlessness by the logic of their own creation. Google and Facebook vigorously lobby to kill online privacy protection, limit regulations, weaken or block privacy-enhancing legislation, and thwart every attempt to circumscribe their practices because such laws are existential threats to the frictionless flow of behavioral surplus."
"(...) Stalin took the floor for a toast as the room fell silent. “Our tanks are worthless if the souls who must steer them are made of clay. This is why I say: The production of souls is more important than that of tanks.… Man is reshaped by life itself, and those of you here must assist in reshaping his soul. That is what is important, the production of human souls. And that is why I raise my glass to you, writers, to the engineers of the soul.”6 The authors assembled around Stalin that evening raised their glasses to his toast, persuaded perhaps by memories of less adaptive colleagues already exiled or executed (...)"
"(...) This structural requirement of economies of action turns the means of behavioral modification into an engine of growth. At no other time in history have private corporations of unprecedented wealth and power enjoyed the free exercise of economies of action supported by a pervasive global architecture of ubiquitous computational knowledge and control constructed and maintained by all the advanced scientific know-how that money can buy."