Steve Jobs

"Mac OS X Tiger will come out long before Longhorn."

"They are shamelessly copying us."

"There are sneakers that cost more than an iPod."

"Its like giving a glass of ice water to somebody in hell!"

"I didnt see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me. The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life."

"Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didnt really do it, they just saw something. It seemed obvious to them after a while. Thats because they were able to connect experiences theyve had and synthesize new things. And the reason they were able to do that was that theyve had more experiences or they have thought more about their experiences than other people... Unfortunately, thats too rare a commodity. A lot of people in our industry havent had very diverse experiences. So they dont have enough dots to connect, and they end up with very linear solutions without a broad perspective on the problem. The broader ones understanding of the human experience, the better design we will have."